PR2.0 | ASSIST Software Romania
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ABOUT THE PROJECT

Customer / Partner Country

EU, ES, UK, RO, FI, CY, MT

Development location

Suceava, Romania

Year

2012

Industries

TECHNICAL APPROACH

Main activities

  • Advanced Opinion Mining
  • Information Extraction
  • Sentiment Analysis
  • Tracking Online Reputation

Technologies

HadoopNLPSocial MediaJavaMySQL

Reputation management has always been a concern for companies and has traditionally been handled by public relations and communications firms, which monitored mentions of their clients and their respective brands in print and audiovisual media. As the importance of the Internet has become more apparent, most of these firms have turned to monitoring digital media as well, scouring the Internet daily for clips related to the client or the client's brand, with Google as their most powerful weapon.

The objective of the PR 2.0 project was to design an application that allows for centralized, effective management of a company and/or a brand’s reputation online combined with a powerful tool to administer proactive social media campaigns. Through the effective monitoring and management of its online reputation, an enterprise will be able to identify patterns that will result in better decision support for corporate communications agendas and unexpected consumer relations issues.

Johan Plomp testimonial on ASSIST Software's services
Johan Plomp
Senior Researcher and Team Leader

I am happy to provide a reference for ASSIST SOFTWARE SRL, a Romanian software development company we have worked with since 2010 as members of the FP7 PR2.0 project consortium.

Do you want to get in touch with us? 

If you are interested in our software development services, you would like to join our team, or you simply want to find out more about us, we’d love to hear from you! Drop us a line and a member of the ASSIST team will get back to you as soon as possible. We are sure we can ASSIST you.

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